SERVICES

Creative Direction & Consulting

We love to work with brands that are preparing to launch, scale, or pivot. Our creative direction and consulting services take a strategic and data-centred approach to target your audience and fine-tune your messaging.

Whether you are sharing a product, service, or mission, we will work with you to create a purposeful campaign with long-term goals in mind.

Campaign Ideation & Execution

Specialized campaigns are a great way to promote your brand or product launch, refresh your messaging, build community, or connect with a new audience. We craft impactful campaigns that build off your existing marketing strategy to accelerate and expand your reach.

We love to play and weave meaningful, memorable stories that matter to your audience. Campaigns are one of our favourite ways to get creative and build something special.

Trade Marketing & Events

Connection is at the root of what we do, and our combined 20 years of experience in the hospitality and event industry enables us to create moments that are purposeful and memorable.

We always look for ways to build meaningful and authentic relationships between brands and audiences, whether in-person or online.

Content Creation

Connection is at the root of what we do, and our combined 20 years of experience in the hospitality and event industry enables us to create moments that are purposeful and memorable.

We always look for ways to build meaningful and authentic relationships between brands and audiences, whether in-person or online.

Brand Strategy

Before initiating any new project, we begin by defining the “why”, and build our strategy with continued, long-term growth and success in mind.

We love working with startups and small businesses where budgets are often lean, meaning marketing efforts need to be maximized. By identifying your core objectives, we strategically allocate resources so you get the most stoke for your spend.

CSR Initiatives

We love people and we adore the planet. We actively engage in pro bono and volunteer opportunities because we believe that doing good is pretty great! If you are a not-for-profit organization, we encourage you to reach out.

If you’re a business looking to support a cause or develop a more robust internal CSR strategy, we would love to partner with you. We can customize CSR initiatives or accelerate a project you are already involved with.

We are a creative collective

We work closely with a curated group of agency partners and creatives to customize full-suite services that complement Root’s core offerings. This allows us to build-out teams to support your needs, keeping quality, turnaround time, and budget top of mind.

Our collective includes but is not limited to:

  • Public Relations & Media Relations
  • Brand Development
  • Copywriting
  • Graphic Design
  • Illustration & Animation
  • Photography
  • Videography
  • Website Development & Maintenance
  • SEO
  • Performance Marketing
  • Strategic Partnerships
  • Business Development

We love collaborating

Do you have an in-house marketing team, or are you already working with an agency?

Great! We’d love to meet them.

Some of the best ideas take root in a room full of creatives sharing their thoughts.

Working alongside your team, we can plan:

Content Calendars
Content Execution
Brand Launches
Campaigns
Events & Experiences

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